1/29/10

Pacific NW Bell Telephone Ad 1961

This ad from for a phone in the bedroom by Pacific NW Bell from a 1961 Sunday Comics section is so obsolete in an era of constant contact via cell phones, internet and twitter.
...Betsy wasn't nervous by nature. In the daytime, she'd have tackled a tiger. But at night her vivid imagination turned every groan of the woodwork into a prowler, every whistle of the wind into a fire engine.
Then a friend suggested I get her a bedside phone. He said it gave his wife a "sense of security" -- feeling that she was just a reach away from friends, doctors, firemen, police, even the FBI and National Guard.
The ad says a bedroom extension costs only $1.25 a month, plus tax and a small installation charge. Or, if you wanted you could get the Princess phone which glows in the dark, lights up, and comes in 5 colors for only $2 a month.
It's weird to think of the days when the phone company owned the phone equipment, and you had essentially had to rent it from them.


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